Promotion Groups

These form an integral part of the Australian Lowline Cattle Association (ALCA) and further serve to promote and raise awareness of the benefits of owning and breeding Australian Lowline cattle. Each financial member of ALCA is automatically a member of the Promotion Group in their State/area.
There are many benefits to becoming actively involved in the relevant Promotion Group and ALCA  encourages members to do so. Through the sharing of knowledge and experiences not only do we as breeders benefit but the Association as a whole does and that is in everyone’s best interest.

Promotion Groups organise activities, such as the On Farm Challenge or the Taranaki Field Day, aimed at facilitating opportunities for interaction between members whilst being able to share breeding experiences and gain further knowledge. They also hold stall sites at various Events to further promote the breed.

Each promotion group has a range of promotional material (banners, leaflets) that is available for you to use at any event you attend. In many cases, members of your promotion group will attend an event in your area to provide support and assistance. Brochures and promotional material are also available from ALCA.


The Australian Lowline Cattle Association (ALCA) is the national body, supporting state Lowline promotional groups.  The NSW Lowline Promotion Group (NSWLPG) in New South Wales promotes the Australian Lowline breed and members’ studs.  The group provides information, support and training days for members and interested people.  It’s a great way of meeting other breeders and become involved in many activities. Are you interested in finding out more about the NSWPG, its members, Lowline cattle for sale, field days or our next event? Please contact one of the following members for more information:

Danielle Wood-0447 198 860

Jess Feneck-Muscat-0422 265 879

Gail Maranik-0427 320 426

Robyn Kuipers- 0414 678 614


Hello! Welcome to the North Queensland Promotion Group
We are a friendly group of breeders who are passionate about Australian Lowlines. Our group encompasses the area from  Bundaberg in the south to the vast Far Northern region of Queensland.
Given the great distance between members, it is easiest for us to hold our meetings via teleconference. ALCA generously funds this cost. In between meetings our members happily keep in touch via social media, emails and phone calls.
You’ll also find various members at their local Shows and Field Days. Some also attend Farmers Markets in their region. For further information on this, contact one of the members listed below. If you have any questions or need some promotional materials, please don’t hesitate to contact us!

Chairperson — Michele Molloy

Secretary — Mandy Tennent

Treasurer — Sharon Coome


We are a group of people interested in Australian Lowline cattle. Our interests include education, stud owners, hobby farmers and those that like great quality meat.
There are 20 plus shows each year that Lowlines participate in within the southern Queensland area. The biggest being the Royal Brisbane Show (EKKA) and second biggest, the Toowoomba Royal Show. Lowlines are very gentle in nature, easy to handle and inquisitive. Through ALCA, we are slowly building up the Commercial Lowline Beef marketing program (CLB) and would like all members to participate.

Chairperson  – Colin Schiller 

Secretary – Christina Schiller


If you live in South Australia and you’d like to

  • know more about Lowline cattle,
  • chat to a breeder or
  • find Lowline cattle to buy

then please click here to find a member near you!
Our South Australian members are happy to answer your queries and help you along your Lowline journey.


The Australian Lowline Cattle Association (ALCA) is the national body, supporting state Lowline promotional groups. For Victoria & Tasmania, the Southern Region Promotional Group (SRPG) is the body that promotes the breed and members’ studs in those regions. The group provides information, support and training days for members and other interested people. It’s a great way of meeting other breeders and becoming involved in many activities. If you are interested in finding out more about the role of SRPG, its members, Lowline cattle for sale or upcoming events, we also have a website available. Please click here to view.

For further information please contact one of the following –

Chairman – Ken Lorains
Email –

Secretary – Matt Cooney
Email –

Treasurer – Sue Pace
Email –

Committee – Gary Smith
Phone –  0408 329 291

NEW ZEALAND – North Island

If you are interested in joining the North Island Promotion Group or would like further information about the Lowline breed, please join us on Facebook  or contact the following members –

Chairperson – Fiona Henchman

Secretary – Michelle Millar

Treasurer  – David Clee

NEW ZEALAND – South Island

Welcome to the South Island Lowline Promotion Group.
We are a small group of breeders, with diverse backgrounds which include moteliers, veterinarians, and journalists just to name a few, but at the end of the day we all have one thing in common, and that’s our love and passion for Lowlines. At least once a year we get together for our AGM in Christchurch where we discuss ideas for any future promotion for the year ahead. It is also a great opportunity to meet other breeders and share information. We have members keen on showing their animals at their local A & P Shows with the Canterbury Show in Christchurch being our main event of the year. We have lots of promotional material for our members provided by ALCA that is available to hand out at shows, field days, etc.
If you need any advice or help please don’t hesitate to contact one of our members or you can get in touch with the Secretary or Chairman – details below.

Chairman – Philip Worthington
Secretary – Debbie Guthrie
Treasurer – Gordon Guthrie


Since the early days of the breed, the demand for the Australian Lowline cattle and their genetics has been particularly strong in the USA. Today, Australian breeders continue to supply quality semen and embryos worldwide. The popularity of this amazing heritage beef breed continues to grow.  If you are looking for an ALCA registered breeder of Lowline cattle in America or just interested in knowing more about the breed, or just want to ask a few questions, then please contact our ALCA representative in the USA, Bryce Barker via Email:
To view a list of all our USA Members then please click here